About

I’m SemiraYesufu /seh-mee-rah yeh-soo-foo/, a cat 🐈 mom, founder, designer, and speaker.

I’m Semira Yesufu /seh-mee-rah yeh-soo-foo/, a cat mom, content creator, speaker, founder, and designer.

I’m Semira Yesufu /seh-mee-rah yeh-soo-foo/, a cat mom, content creator, speaker, founder, and designer.

MY EXPERIENCE

MY EXPERIENCE

For over 4 years, I've leveraged innovative design strategies to create products and initiatives that enhance user satisfaction, drive social impact, and enable businesses to generate millions in revenue globally.
My expertise spans Fintech (e-Commerce, B2B, B2C), Enterprise , and Civic Tech. I've worked with renowned organizations, including the Gates Foundation, Selar, and iRecharge.

BEYOND THE PIXELS

BEYOND THE PIXELS

Beyond product design, I’m the founder of Path4Her, a nonprofit dedicated to introducing 12th-grade girls in marginalised Nigerian communities to product-driven careers in tech. Through mentorship, targeted outreach, and access to free resources, Path4Her has empowered over 600 girls to take their first steps into the tech space.
I'm also a public speaker, having delivered 30+ talks for global communities like Google Women Techmakers, Friends of Figma Africa, TASCK, and Women Techstars, sharing insights on faith, financial literacy, and productivity.

HOW I CATCH A BREAK

HOW I CATCH A BREAK

I enjoy binge-watching comedy series (Brooklyn 99 never gets old), and balancing life as a proud 'mom' to my sassy orange cat, Sparkle, who definitely keeps me on my toes!
I enjoy binge-watching comedy series (Brooklyn 99 never gets old), and balancing life as a proud 'mom' to my sassy orange cat, Sparkle, who definitely keeps me on my toes!

SKILLSETS & TOOLS

Maincraft

Maincraft

User Research

User Experience Design

User interface Design

Website & Mobile Design

Prototyping

Super powers⚡️

Super powers⚡️

Design strategy

Content design

Storytelling
Facilitation

Public Speaking

Research & design

Research & design

Figma

Framer

Miro

Pitch

Typeform

Maze Testing

Management tools

Management tools

Notion

Trello

Clickup

Slack

Google Workspace

Loom

WORK EXPERIENCE

Lead Product Designer

Mar 2023 - Present

Mar 2023 - Present

Lead Product Designer

Jan 2023 - Aug 2024

Jan 2023 - Aug 2024

Lead Product Designer

Mar 2023 - Present

Service Design Consultant

Jul 2023 - Dec 2023

Jul 2023 - Dec 2023

User Experience Designer

Feb 2022 - Jun 2023

Feb 2022 - Jun 2023

Download Resume 📄

Download Resume 📄

Download Resume 📄

© Semira Yesufu 2025

© Semira Yesufu 2025

© Semira Yesufu 2025